A copywriter is a marketing wordsmith - a person who understands how clever, creative language can create a powerful and effective brand message that captures the attention of your target audience. Copywriters' work is all around you - the press release you just read about a new product launch, a billboard that caught your eye during the drive home from work, or that brochure you picked up at the doctor's office - and is ultimately designed to sell a product, service, or idea.
Copywriters shape the voice of a business, ensure that its message is heard, and craft compelling words that will stick in consumers' minds long after they are read.
For samples of my work, click here.
I'd like to talk to you about a project. How do I get started?
Let's hit the ground running! Contact me to set up an initial phone consultation so I can learn a little bit more about your company and what kind of copywriting services you are interested in. I'll come up with a project quote based on our conversation, which I'll submit to you in a follow-up email in 24-48 hours.
What is the timeframe for completing an assignment?
This largely depends on the scope and complexity of a project. Smaller assignments are usually completed within five to seven business days after I receive the initial deposit, signed contract, and necessary background information.
Larger projects typically take two to three weeks. Before beginning the assignment, we'll set a deadline that works for you - and the copy will be ready on or before that date.
Rush jobs are subject to availability.
What information will you need from me?
The more the merrier! I'll ask detailed questions to get a strong sense of your brand and what you're looking for. I'll also look at your website and any existing marketing and background materials you have to better understand what the project is all about.
I'm looking for a project that's not listed above. Can you help me?
Copywriting doesn't fit in a box, and neither do you. To discuss your specific needs, contact me.
How much does it cost to hire you?
Every copywriting assignment is different, so fees vary. After our initial consultation, I'll quote you a price based on the details of your project.
If you'd like to get a general sense of my prices before we speak, ask for my fee schedule - it shows estimated costs for various types of assignments.
Do you require a deposit?
Yes, I do ask that all clients submit a 50% deposit before I begin the assignment.
The remaining balance will be due within thirty days after the copy is submitted.
"Our team absolutely loved the copy you sent over. Thanks for giving our brand a strong voice!"
- E.P., retail website
"Great job! Thank you so much for working so quickly on our project."
- L.R., trade publication
"[Cara has] knowledge, expertise, and drive."
- L.S., non-profit organization
"Awesome! Makes me want to attend my own seminar."
- M.B., entrepreneur